Our Story
Two experts.
One mission.
We’re not a nutrition brand. We’re a husband-and-wife team who combined two decades of experience in nutrition and psychotherapy — because lasting change only happens when you fix both the plate and the mind behind it.
2005
Where it began
200+
Lives transformed
20+
Years combined expertise
“We believe living healthy is like a never-ending marathon — not a sprint.”
Bhavika & Mrugank
Co-Founders, Ultimate You
By the time you’re 35, you’ve had approximately 38,000 meals. Changing how you eat means changing the habits, beliefs and environment built around each one of them.
Our Philosophy
Slow but steady.
Designed to last.
Most programs hand you a meal plan and wish you luck. We take a fundamentally different approach — we work on the behaviours, beliefs, and environment that make healthy choices automatic, not an act of willpower.
Using techniques from behaviour science and psychotherapy, we build habits that genuinely fit your real life — your stress levels, your family, your cravings, your culture. Because a plan built for everyone fits no one.
Behaviour over willpower
Willpower runs out. Habits don’t. We engineer your environment and routines so the healthy choice becomes the easy choice.
Built around your life
Your stress, your family, your culture, your cravings. Every plan we build is shaped around your actual reality — not a generic template.
Progress over perfection
Life happens. We don’t expect perfection — we expect progress. A sustainable 80% beats an unsustainable 100% every single time.
MEET YOUR COACHES
Two specialists.
Not one generalist.
Bhavika Patel
Nutrition & Diet Consultant
Australian-trained nutrition consultant who builds plans around real life, real preferences, and sustainable science. No starvation. No calorie counting. Just nourishment that fits.
“I gained 25kg during my pregnancies and lost it successfully — twice. I know from the inside how hard real change is.”
🎓 Australian-trained · 🥗 Diet Science · 📋 Personalised Plans
Mrugank Patel
Psychotherapist & Habit Coach
Australian-certified psychotherapist and habit coach who addresses the root cause most programs ignore — the mental and emotional patterns driving what, when, and why you eat.
“Despite a demanding career and family life, I still fit my wedding clothes — not through discipline, but through the same habits I now teach.”
🎓 AU Certified · 🧠 Psychotherapy · 🔄 Behaviour Change
How we got here
A story that started with real life
Not a startup pitch. Not a wellness trend. A genuine journey that grew from personal transformation — twice.
💍 2005
Where it all began
We met, fell in love, and eventually got married. We each pursued our own professional paths — Bhavika into nutrition and physical wellness, Mrugank into psychology and mental fitness — with absolutely no intention of ever working together. (Living together was already ambitious enough.)
👶 The turning point
Bhavika’s personal transformation
Bhavika gained 25 kg during her pregnancies — and lost it successfully, twice. That experience gave her something no textbook could: a deep, lived understanding of how hard it is to change your lifestyle after a major life event. The exhaustion, the guilt, the slow rebuild. She knows it from the inside.
🏃 12 years later
Mrugank’s quiet victory
Despite a demanding career change, family responsibilities, and more than a decade of real-life stress, Mrugank still fits into his wedding clothes — without a single alteration. Not through rigid discipline, but through the same habit-based approach he now teaches.
🤝 The insight
Why we combined forces
We saw a pattern: people who wanted to change their bodies were relying purely on willpower. During the initial motivation burst, they’d do anything. But weeks later, that willpower ran dry — and they’d be back to square one, feeling worse than before. There were plenty of “get slim quick” solutions. None of them built lasting change. So we combined our skills to do exactly that.
Ready to stop starting over?
Your habits built the body you have.
New habits build the one you want.
In your free 30-minute discovery call, we’ll identify the specific habits holding you back and show you exactly what your personalised program would look like.